What is bridging?

The term bridging is used to describe the situation where, because the leaflets are sufficiently similar in both content and layout, a successful user consultation on one leaflet can be used to demonstrate that another leaflet meets the requirements of Article 59(3) of the Council Directive 2001/83/EC.

Since the design and layout of the information is crucial to how the information is used and understood, “daughter” PILs should be of the same design, layout and writing style as the “parent” PIL in order for the bridging to be successful. A bridging proposal is unlikely to be acceptable to the competent authority if this concept has not been adhered to.

We work within reasonable budgets, and meeting deadlines is a priority for us.
We have a short delivery of 3 weeks to the final report, assuming the client is timely in responses to edits and milestones. We provide reports in English and other languages.

Bridging report with focus testing have to be performed in case of a bigger difference between the two PIL’s.However, they do not require complete RUT and it is possible to do a shorter testing with a few questions that will cover the area of greatest discrepancy between the PILs.

We can also provide assistance in the adaptation of the leaflets, creating of mock-up, focus testing and bridging test reports.Bridging reports can be included as part of a PIL testing package. Let us help you to decide which RUT process you need for your PILs.