Pricing,
Reimbursement & Market Access
Furthermore, we offer customized research and consulting services for OTC medicinal products and medical devices, as well as food supplements.
Optimizing pricing and market access
Our expert team is here to help you devise actionable strategies that will optimize pricing and market access of your assets, both marketed and in clinical development, in the short and in the long-term, across the entire East Adriatic region. In order to achieve this goal, it is crucial to have insight into the following areas:
- Evolving competitive, regulatory, payer and clinical landscape in target therapy areas
- Key unmet needs and product value drivers
- Product value perceptions and identification of central evidence and value elements
- Reimbursement and price expectations
Regional market access
- Timely assessing portfolio & asset opportunities
- Demonstrating value
- Accelerating access by reducing overall time-to-market
- Optimizing price, distribution channels and commercial performance in the long-term product life cycle
- Promoting collaborative communication and better understanding of payers, physicians and patients
How we do it
Online
Qualitative and quantitative surveys
Bulletin boards
VC focus groups, payer/KOL panels, advisory boards
Telephone studies
1:1 in-depth interviews
DYADs – in-depth interviews with 2 participating stakeholders
Focus groups, payer/ KOL panels, advisory boards
1:1 in-depth interviews
DYADs – in-depth interviews with 2 participating stakeholders
Stakeholders
- Regulators
- National, regional and local payers
- Key opinion leaders (KOLs)
- General practitioners (GPs)
- Retail and hospital pharmacists
- Patients
Our services
- Project management
- Stakeholder recruitment
- Qualitative/quantitative survey programming, execution and data analysis
- Consulting and development of discussion materials in line with objectives of your project, including pre-reads, stimuli and moderator guides
- Interview moderation and transcription
- Translations
- Project feedback consolidation (interim, final presentations) encompassing study implications and client/product-centered recommendations
- According to your needs, we devise region-oriented and/ or marketspecific outputs
market access, we invite you to
Contact us
Headquarters
Lašćinska cesta 40
HR-10000 Zagreb
Croatia
Office
Planinska ulica 13/2
HR-10000 Zagreb
Croatia
Office: +385 1 5588 297
Pharmacovigilance: +385 1 5588 297
Clinical trials: +385 1 5614 330
Registration: +385 1 242 0873
Marketing: +385 1 2420 890
Fax: +385 1 2420 860
info@martifarm.com
Pharmacovigilance
farmakovigilancija@martifarm.com
Tel: +385 1 5588 297
Legal info
Full company name
Short company name
Headquarters
Office
Legal form
Court register
Registration number
Marti Farm Ltd. Trade and Services
Marti Farm Ltd.
Lašćinska cesta 40, HR-10000 Zagreb
Planinska ulica 13/2, HR-10000 Zagreb
a limited liability company
Commercial Court of Zagreb
080751121
OIB
Share capital
Authorized representative
29969122438
HRK 20,000.00 (paid in its entirety)
Martina Diminić Smetiško, director of the
company (Representing the company
individually and independently, Responsible
person for data protection)
Bank account
HR3623600001102197724 (Zagrebačka banka)
HR4324020061100628669 (Erste banka)
Full company name: Marti Farm Ltd. Trade and Services
Short company name: Marti Farm Ltd.
Headquarters: Lašćinska cesta 40, HR-10000 Zagreb
Office: Planinska ulica 13/2, HR-10000 Zagreb
Legal form: a limited liability company
Court register: Commercial Court of Zagreb
Registration number: 080751121
OIB: 29969122438
Share capital: HRK 20,000.00 (paid in its entirety)
Authorized representative: Martina Diminić Smetiško, director of the company (Representing the company individually and independently, Responsible person for data protection)
Bank account: HR3623600001102197724 (Zagrebačka banka), HR4324020061100628669 (Erste banka)
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